E-commerce and Social Media as Primary Sales Drivers

added blog Wellness

2026-01-28 10:35:36 -

The distribution of eye health supplements in China has been revolutionized by the country’s advanced e-commerce ecosystem and the influence of social media platforms like Douyin and Little Red Book (Xiaohongshu). Unlike Western markets where retail pharmacies play a central role, Chinese consumers often discover and purchase supplements through "Live Streaming" and influencer...

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