The China Eye Health Supplements Market analysis reveals that consumers prefer supplements offering holistic eye care benefits, from reducing dryness to improving night vision. Urban populations drive higher demand, supported by premium product launches.

The analysis also highlights strong brand competition, where international and domestic companies compete by offering science-backed formulations. With greater disposable income, consumers are shifting toward trusted premium brands.

FAQ
Q1: What do consumers look for in supplements?
A1: Multi-functional benefits, safety, and proven efficacy.
Q2: Who are the main competitors?
A2: Both international nutraceutical leaders and local Chinese brands.